Content Generation Management

Job Title: Content Generation Management

Are you ready to lead a revolution in content creation? Do you have a passion for shaping brand narratives and engaging audiences across diverse platforms? If you’re a visionary content strategist with a track record of success, Screen Magic Media wants you to spearhead our content generation efforts!

Experience:

• Total Experience: 10+ years
• Relevant Experience: 4+ years in customer marketing, loyalty programs, and content creation.

Department: Marketing

Number of Positions: 1

Preferred Industry Type: SaaS, IT

Job Location: Bangalore/Pune/WFH (Work From Home)

Essential Skills:

• Proven expertise in customer engagement and content creation across various formats.
• Strong editorial skills with a keen eye for maintaining brand coherence and quality.
• Proficiency in content management systems (CMS) and digital publishing tools.
• Understanding of SEO principles to drive content visibility and engagement.
• Leadership abilities to inspire and guide a diverse content team.
• Excellent project management skills to oversee multiple initiatives simultaneously.
• Innovative mindset to adapt content practices to industry trends.
• Outstanding interpersonal and communication skills for effective collaboration.

Desired Skills:

• Advanced degree in Marketing, Communications, Journalism, or related field.
• Experience with video production/editing and graphic design tools.
• Industry-specific background enriching content relevancy.
• Multilingual capabilities for expanding content reach.
• Crisis communication expertise and brand reputation management.
• Certification in content marketing from reputable organizations.
• Track record of successful content campaigns driving user engagement and revenue.
• Proficiency in user-generated content harnessing and management.

Key Responsibilities:

• Develop and execute a comprehensive content strategy to elevate brand visibility and engagement.
• Manage content production from ideation to publication, ensuring high-quality and timely delivery.
• Lead and inspire a creative content team, fostering a collaborative work environment.
• Collaborate cross-functionally with marketing, sales, and product teams to align content with company goals.
• Optimize content for SEO and audience engagement, leveraging data analytics insights.
• Maintain brand voice consistency across all content outputs.
• Efficiently manage and allocate the content budget to maximize ROI.
• Stay abreast of industry trends and adapt content strategy accordingly.
• Gather feedback from stakeholders to refine and enhance content strategies.

Key Result Areas:

• Elevate Content Reach and Engagement across platforms.
• Achieve Top Rankings for strategic keywords through SEO-optimized content.
• Drive Audience Growth by expanding subscriber base and active readership/viewership.
• Deliver Measurable Returns on content investments.
• Enhance Team Productivity and creativity within the content team.
• Introduce Innovative Content Formats aligned with audience preferences.
• Implement Feedback to continually improve content quality and relevance.
• Maintain Brand Alignment across all content outputs.
• Align Content Outputs with strategic business goals.
• Foster Leadership and Development within the content team for career progression and performance improvement.

What working at SMS Magic Offers?

At SMS Magic, people growth is parallel to company’s growth and our work culture supports our commitment to creating a world class CRM messaging company.  Our work culture is built on high-performance teaming - where everyone can achieve their potential and contribute to building a better working world for our people and our clients. 

We offer a sense of balance, we want our people to be active, healthy, and happy, not just in their jobs but in their lives outside of work. Our competitive compensation package where you’ll be rewarded based on your performance and recognized for the value you

bring to our business. In addition, we do our best to make your time with us a rewarding learning experience that helps you grow as an individual.  

Plus, we offer

• The freedom and flexibility to handle your role in a way that’s right for you
• Gain exposure to a dynamic and growing global business environment
• Exposure to innovative and cutting-edge technology and tools 
• Scope to showcase one’s analytical capabilities and make high impact contributions to Business teams

Whenever you join, however long you stay, the exceptional SMS Magic experience lasts a lifetime. Recognized as industry leader, we continually strive to be a great place to work and with a commitment to hiring and developing the most passionate people, we’ll make our ambition to be the “World’s best Messaging Partner” a reality.

About SMS Magic: 
Founded over 15 years, we’ve become a trusted messaging leader for businesses around the world. We work with global customers across many industries including contact centers, financial services, higher education, retail, staffing, wellness and more. Our customers range from small and mid-size businesses to large global enterprises.

Our commitment to every customer is, “We will deliver the most advanced, simple-to-use messaging platform available, so you can focus on the personal touch that sets you apart from your competition”. 

If you can confidently demonstrate that you meet the criteria mentioned above, please contact us as soon as possible.
SMS Magic is committed to inclusiveness, fairness, and accessibility. We encourage all qualified candidates to apply.

Read mode about us at: www.sms-magic.com